Electoral Time

The Electoral Time is a program reserved by law for open TV channels and radio stations, for the candidates to present their proposals to the government. In Brazil, the Electoral Time is displayed at election time, simultaneously on all TV stations in the country open and in stations of radio. It was established by Law No. 4737 of July 15, 1965, which created the Brazilian Electoral Code. The election schedules are aired on television in two periods: one from 13h to 13h50m and 20h30m to 21h20m. On the radio, is 7h50m 7am and 12pm at 12.50.

Timer

There are criteria for defining how long each candidate:

     The presidential candidates are divided among themselves six minutes each day, including Sundays.
     A third of the time the election free time is divided equally among all candidates and two thirds in proportion to the benches of the parties in Congress.

Since 1998, the Electoral Time in general elections  is divided as follows:

     The presidential candidates are entitled to 25 minutes of exposure per block, the same applying to advertising for congressman;
     Candidates for governor, when there is renewal in one-third of the Senate, has 20 minutes per block, the same applying to advertising for state representative. When there is the renewal of two-thirds of the Senate, candidates for governor are entitled to 18 minutes per block, while candidates for state representative is 17 minutes per block;
     Candidates for the Senate have 10 minutes per block when the renewal of one third of the Senate. When there are two thirds the renewal thereof, applicant has senator 15 minutes per block.

Municipal Elections

On Mondays, Wednesdays and Fridays there the time for candidates for municipal cities, lasting 30 minutes.

Advertisements for alderman happen on Tuesdays, Thursdays and Saturdays, also lasting 30 minutes. 

Advertisements Parties

When there is no election, the parties take turns to showcase themselves and insertions required in the intervals of the major TV and radio networks, where the tracks between 19:00 (on radios, 20:00) and 22:00, and every Thursday fairs, at 20:00 hours (radio) and 20:30 (TV), a time between 5 and 10 minutes (varies with the size and membership of parties countertop), programs are displayed.

In the U.S., there is no electoral time, but when President Barack Obama was elected, he defended the idea and wrote it in a book released in 2007.

Sources: Wikipedia